2008 Year In Review

As 2008 is drawing to a close, it is customary to reflect on the year that was. For Second Gear, I think 2008 will be marked as a year of transitions. There were many highs and a few lows, and overall I'd say that 2008 was a success. Some of the highlights included:

  • The transition from consulting to sales: At the beginning of 2008, we stopped accepting new clients to instead focus on the development of new products for the Mac, including...
  • The release of Today: Today was built to scratch an itch I had for a small, easy to access way to see my daily schedule. It's launch in April of 2008 was a massive success and was received with high praise. During the rest of 2008, we released Today 1.1, 1.2, 1.3 and 1.5 with a few smaller releases in between.
  • Bringing Check Off into the fold: Before Second Gear, I had an application called Check Off that I released under my own personal name. It made little sense to keep two separate presences in the Mac development community, so Check Off was folded into the Second Gear brand. I'm working on a major update to the application that I'm hoping to release in 2009.
  • F#ckingNDA: The dark horse of 2008 was the iPhone NDA. If you're wondering why there are currently no applications in AppStore from us, it's mostly because of the NDA that prevented iPhone developers from discussing the development of iPhone applications with one another. The IconFactory's Craig Hockenberry coined the phrase F#CKING NDA to describe the frustrations developers felt. The meme picked up, and on a whim we setup a Web site at which garnered quite a bit of press. The NDA is gone and so is the Web site, but I like to think that it had a little bit to do with helping get the NDA lifted. If not, it at least gave other developers a place to find other frustrated iPhone Devs.

It wouldn't be a reflective post without a few predictions and thoughts for what is coming in 2009. You can be sure that there will be more releases of Today. Presently, we're working to address accessibility issues and add an AppleScript dictionary for all those scripting fiends out there. There will also be an updated Check Off released sometime that we hope will knock your socks off. As for the iPhone? We're working on something right now...stay tuned!